Juan Brignardello Vela
Juan Brignardello Vela, asesor de seguros, se especializa en brindar asesoramiento y gestión comercial en el ámbito de seguros y reclamaciones por siniestros para destacadas empresas en el mercado peruano e internacional.
Meta has made a radical shift in its approach to content moderation on its platforms by announcing the end of its fact-checking program. This change comes in a sensitive political context as Donald Trump prepares for a new term following his victory in November. The company, which operates Facebook, Instagram, and Threads, has decided to move away from a policy that was implemented to combat misinformation, raising serious questions about the direction it will take in the future. The announcement, made by Meta on Tuesday, is presented as an act of contrition. Joel Kaplan, who recently took over as Meta's global policy chief, stated that the company had strayed too far from its principles over the past decade. "We want to undo the mission drift that has made our standards too restrictive and prone to over-enforcement," Kaplan declared. Instead of relying on external organizations for fact-checking, Meta will change its strategy, allowing users themselves to add notes or corrections to posts that may contain sensitive or misleading information. This strategy is reminiscent of the approach adopted by X, the platform formerly known as Twitter, which uses a similar system of "Community Notes." Mark Zuckerberg, Meta's CEO, acknowledged in a video that this new policy will carry the risk of more problematic content remaining on its platforms. "The reality is that this is a trade-off," he clarified, emphasizing that while fewer misleading posts will be identified, there will also be less risk of mistakenly removing legitimate content. This delicate balance between freedom of expression and social responsibility will be central to this new approach. Meta's decision seems to align with the expectations of the Trump administration and its supporters in the conservative sphere, who have openly criticized the company for its previous efforts to label potentially false content. Since Trump campaigned on the alleged bias of social media platforms, Meta has been under pressure to change its approach and repair its relationship with the political right. Zuckerberg noted that the recent elections represented a "cultural turning point" that demanded a reevaluation of moderation on its platforms. This change has been accompanied by strategic moves in the company's leadership structure, including the promotion of Kaplan, an executive with strong ties to the Republican Party, and the addition of Dana White, a Trump ally, to Meta's board. The company has held discussions with Trump officials about these changes, suggesting a closer alignment with the values of the new administration. This relationship has been cultivated through symbolic gestures, such as the recent dinner between Zuckerberg and Trump at Mar-a-Lago, which also included other prominent figures from the Republican Party. This abrupt change in direction also marks the end of a program that Meta established eight years ago in response to criticism over the misinformation spreading on its network. In 2016, Facebook faced intense scrutiny for allowing posts from dubious sources to flood the platform, which led to the creation of partnerships with fact-checking organizations. Meta's plans include removing certain restrictions on controversial topics and relocating its content moderation operations from California to Texas, in an attempt to distance itself from accusations of political bias. This move has been interpreted as an effort to make its content moderation less susceptible to claims of partiality. The future of content moderation at Meta is uncertain. With Trump's return and a more lenient approach to fact-checking, the company will need to navigate the delicate balance between freedom of expression and the responsibility to mitigate misinformation. The user community and critics of Meta will be closely watching how these changes unfold and the consequences they will bring for the platform and its impact on public discourse.