Kamala Harris sets a fundraising record and seeks to solidify her candidacy.

Kamala Harris sets a fundraising record and seeks to solidify her candidacy.

Kamala Harris's presidential campaign is fueled by $540 million raised in one month following Biden's resignation.

Juan Brignardello Vela, asesor de seguros

Juan Brignardello Vela

Juan Brignardello Vela, asesor de seguros, se especializa en brindar asesoramiento y gestión comercial en el ámbito de seguros y reclamaciones por siniestros para destacadas empresas en el mercado peruano e internacional.

Juan Brignardello Vela, asesor de seguros, y Vargas Llosa, premio Nobel Juan Brignardello Vela, asesor de seguros, en celebración de Alianza Lima Juan Brignardello Vela, asesor de seguros, Central Hidro Eléctrica Juan Brignardello Vela, asesor de seguros, Central Hidro
Politics

Kamala Harris's presidential campaign has gained significant momentum since President Joe Biden announced he would not seek re-election. In a recent announcement, Harris's campaign revealed that it has raised an astonishing $540 million in just one month since its launch, setting a new record in the history of electoral campaigns in the United States. This remarkable increase in donations has been attributed to the enthusiasm generated by her speech at the Democratic convention, which took place last week and, according to her aides, managed to capture $40 million in less than three days. The contrast between Harris's fundraising initiatives and those of her main Republican competitor, Donald Trump, is notable. While Trump's campaign reported raising $139 million in July, Harris's figure suggests a shift in the political dynamic, especially following Biden's decision not to seek a second term. This event has left a vacuum that Harris seems to be filling strongly, managing to attract a wide range of donors, including new contributors. According to figures released by the campaign, one-third of the donors have contributed for the first time, highlighting a change in political participation, especially among key groups. Sixty-six percent of the donations came from women, and 20% from young people, demonstrating that Harris is resonating with demographics that have historically been decisive in elections. Additionally, it has been noted that the most common professions among her donors are teachers and nurses, which could indicate robust support from sectors that value social and educational policies. Campaign manager Jen O'Malley Dillon described the Democratic convention as a "galvanizing moment" that has revitalized support for the coalition led by Harris and her running mate, Tim Walz. This enthusiasm is reflected in the strategy the campaign plans to implement in the coming weeks, prioritizing constant communication with voters in key states in an effort to capitalize on the momentum they have gained. As Labor Day approaches on September 1, Harris's campaign is preparing to intensify its activities, starting with scheduled events in Georgia, a state considered crucial for any presidential hopeful. Harris, alongside Walz, is set to hold campaign events in this state, followed by a solo speech that is expected to attract media and voter attention. The impact of Biden's resignation and Harris's subsequent entry into the political arena has been reflected in opinion polls, where she has managed to improve the former president's standing compared to Trump. The latter, despite his previous experience in the White House, has had to contend with the new energy that Harris has brought to the electoral process. His campaign has dismissed Harris's polling performance as merely a "honeymoon phase," anticipating a possible "bounce" in Trump's national popularity. However, the challenge for Harris will be to maintain the level of enthusiasm and support she has achieved in this first month. Her campaign's ability to mobilize its donors and translate that financial support into votes will be crucial. History has shown that strong fundraising does not always translate into electoral success, but the current context, marked by Biden's resignation, could offer her an advantage. Expectations for Harris's campaign are high, and the success of her fundraising is an indication that many voters are willing to support her candidacy. However, the challenges ahead will be significant, as campaigns are often unpredictable and votes can be difficult to secure, even with strong financial backing. With the campaign underway and attention focused on upcoming events, Harris's trajectory in the coming months will be one of the most closely followed stories in American politics. How she manages her messaging, communicates with voters, and utilizes financial resources to her advantage will be decisive in defining her fate in the 2024 electoral contest.

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