The legacy of solidarity and art of the First Civilisation Quantum watch

The 2024 Cannes Festival came to an end with a memorable event that will transcend beyond the lights and cameras of the red carpet. The prestigious luxury brand Qannati Objet d'Art donated its masterpiece, the First Civilisation Quantum, to the Global Gift Foundation, a non-profit organization dedicated to improving the lives of children, women, and families in vulnerable situations. What makes this watch even more special is that it was personally signed and dedicated by the renowned Hollywood actress Eva Longoria, who joined this noble cause with her support and collaboration. The First Civilisation Quantum is a unique piece inspired by the biblical story of Adam and Eve, exquisitely and artistically representing the beginning of humanity. With a spectacular 309-carat ruby symbolizing the apple, the forbidden fruit that Eve bit into, and a snake crafted in 21-carat yellow gold coiled around it, the watch is a true work of art that evokes admiration and awe for its details and symbolism. During the 2024 Cannes Festival gala, a live auction was held where the First Civilisation Quantum was the center of attention. The generosity of Qannati Objet d'Art in donating this masterpiece to support the charitable initiatives of the Global Gift Foundation demonstrates the brand's commitment to social and humanitarian causes. The mother-of-pearl dial, black sapphires, blue crocodile leather strap, and buckle with a fig leaf representation, all in this watch, reflect meticulous craftsmanship and attention to detail. Mahmood Qannati, founder of Qannati Objet d'Art, expressed his dedication to supporting causes that seek well-being and social inclusion, values shared with the Global Gift Foundation. Eva Longoria and María Bravo, head of the foundation, emphasized the importance of this collaboration and the significance of this watch as a symbol of hope and support for those in need. The design of the First Civilisation Quantum was the result of a collaboration between the talented Frenchman Frédéric Mané and the skilled sculptor Jothi-Seroj, who dedicated a total of 897 hours to bring this piece of art to life. The combination of watchmaking, jewelry, art, history, and mythology in this watch encapsulates the essence of Qannati Objet d'Art, a brand that values every moment and uses art as a means of profound communication. The legacy of this watch transcends beyond its material value, becoming a symbol of solidarity, generosity, and commitment to others. The Global Gift Foundation will be able to continue its important work thanks to the donation of this masterpiece, which is not only a luxury piece but also a message of support and hope for those in need. The union of art, fashion, and philanthropy has left an indelible mark on the 2024 Cannes Festival, reminding us of the importance of using our influence and resources to make the world a better place for everyone.